Ida "Mama P" Perez is one of the main characters. She owns two cafés, Mama P's in Saffron Falls and Madame P's in France. She was one of the three previous owners of The Cookbook, along with Becky Quinn and Gina Silvers. She hated Charles Peizer (Chuck) because he stole her morbium and got her father fired from his job which ended up tearing apart her family.
Mama P has fair skin and short dark brown hair. Her eyes are round and a dark brown. She is usually seen wearing cardigans and neutral colors and large necklaces or scarves.
Mama P is a very deceptive woman, tricking Kelly, Darbie and Hannah, and even Jake into thinking she was a kind-hearted woman. In reality, she is selfish and almost all her goals are self-centered. She always wanted to lift the curse off of her and keep all other food industries in Saffron Falls away from the town and her own restaurant so that she would have no competition. However, Mama P was more than willing to help the girls out with their spells and give them cooking ingredients, but this could've just been part of the 'nice act'.
Although Mama P has returned and stated that she was from now an ally of the girls, they still don't believe her entirely. According to Kelly Quinn, she is "the most sneaky, two-faced liar she has ever met". Mama P is a complex person. She can be a little tricky, but she has feelings too, and truly cares about Jake.
When Ida was in 7th grade, she and her two best friends Becky and Gina were gifted the cookbook by The Traveler when they accidentally went off the trail during a field trip to the Cedros Forest. Together they made a variety of magical dishes and even created some recipes of their own. However, when Chuck came into their lives some point around 1965, their relationship began to falter while in High school. Not only was the book slowly tearing them apart, but Chuck also got between the girls as well. Gina began a romantic relationship with Chuck, so she told Chuck all about magic and the cookbook, which angered both Becky and Ida. Chuck also got Ida's father fired from his job when he framed him for stealing. Her father couldn't find any jobs, and it ripped her family apart.
In addition, Chuck stole Ida's Morbium Seed. As the girls began to get fed up with each other and more arguments began to arise due to the book, Ida and Gina both cursed each other. After what Gina did to her, Ida could never leave Saffron Falls, and Gina could no longer play music in public anymore. Becky couldn't believe that Ida and Gina had cursed each other, so she threw the book over the falls with the help of her Morbium, severing the girls' protectorship of the book.
Later in her life, Ida opened up a restaurant in Saffron Falls called Mama P's. Here, she sold a variety of many different kinds of food and drinks such as muffins, smoothies, sandwiches and some Spanish dishes. When Jake was about 13, he started working here to promote his food bike business and help wait tables.
Ida used her restaurant to store her magical ingredients in a secret pantry. She used these ingredients to try and break her spell, as well as use them to trick her customers and throw all the other restaurants out of business. Mama P's later became very famous in town due to this reason, and Mama P was deemed an iconic person whom almost everybody in Saffron Falls knew. She was also voted Citizen of the Year during the 50th Annual Pluot Festival.
Upon learning that Kelly had the book and was creating magical recipes, Mama P took advantage of Kelly and her friends and deceived them into breaking her own curse. Mama P claimed that she was helping Kelly's grandmother and teaching the girls magic, but she only did this for selfish reasons. Mama P finally breaks her curse and leaves Saffron Falls frozen in place while she goes on Jake's food bike to Lavender Falls, where she discarded the bike and boarded a bus. However, Kelly and the girls thought ahead and managed to drink a protection shake (https://youtu.be/ILNmdULOcwo) from the curse and bake a cake that saved the town.
Mama P sent home postcards of the places she went to back to Jake. These places include Puerto Rico and London. She eventually ended up in France where she opened another café called Madame P's. She was enjoying her time in Paris and loved bossing around the other workers. However, she is lead back to Saffron Falls again due to the "Settle the Beef Sandwich" spell. She apologizes for leaving Jake, and makes it seem like it is all okay.
She soon regains Jake's trust and seems very nice and trusting when helping the girls and the OC's stop Chuck. The only time when you could see her selfishness in this time is when she lied to Kelly, Darby, and Jake and went into Chuck's trailer to find her Morbium Seed. She finds it but has to give it back to Chuck being pressured by the Protectors and facing serious consequences if she didn't. She, along with everyone else, stop Chuck from putting Hannah in the book, and help put him back in 1865 to live with his sister.
Everything was seeming to be going smoothly with Mama P until she keeps going on mysterious leaves and trips to the bank. She suddenly has a large amount of money to spend on upgrading her store. For example, she added a fancy hand dryer that also sanitizes your hands and she was meeting with the landscapers to add a patio out back.
She agrees with Kelly's mother, Terri Quinn, about her campaign and offers to have Mama P's as their meeting spot. This is only because she doesn't like the opposing candidate's plan to add a strip mall in downtown. She feels this would put her out of business because it provides space for new competition's restaurants.
Then, she becomes focused on greed again and agrees to do work for Adam Lever, the other candidate for mayor. Adam and Mama P made a deal- if Ida found some dirt on Mrs. Quinn, then Adam would give her a large restaurant in the new strip mall for a very cheap rent as an expansion of Mama P's.
Becky and Ida were best friends as teenagers. Together, along with Gina, they formed the OC's, being former protectors of the Cookbook. Through middle and high school, the two were very close. However, the book slowly began to tear them apart. Disagreements rose with Becky saying that Ida was becoming too attached to the book and relying on it too much. The two carried this resentment after Becky threw the book over the falls, and it wasn't until Kelly found the book again that the two became reunited. However, when Ida threw Kelly's mother under the bus, by lying to her and helping Adam Lever try to win the election, they again put a barrier between them- until Ida made amends.
Gina was the third member of the OC's trio. Together, they used to be very close, considering that they have never cooked together without Becky. When they reached their 20s, Ida cursed Gina so she’d be unable to play her piano out in public. This was especially cruel because it was at the height of Ms Silver's career as a pianist, happening right after she played at Carnegie Hall. Gina got her revenge back on Ida by cursing her to never be able to leave Saffron Falls, as it was Ida’s dream to travel the world. Just like Becky, Ida continued to carry her resentment for Gina even after the book was out of their lives. However, they managed to rebuild their friendship in the later seasons of the show, even after the stunt Ida pulled at the Pluot Festival.
Jake is Mama P's employee. As her hard-working and faithful "morality pet", Jake is the one who triggered her redemption arc, and caused her to apologize.
Charles (Chuck) was a former protector who is seriously hated by Mama P. He stole her morbium and got her father fired from his job.